Cannes was more fun than usual this year. Sure, my own mood was regularly lifted by the gigantic ball pit that we set up for the Young Lions students, but I wasn’t the only old-timer feeling the difference. For one thing, the festival is shrinking. 2018 saw only 75% of the attendance of 2017 and… Continue reading Here we go aCannes :: 2019
Last week I spent a long weekend attending the interactive portion of SXSW and I’m here to you, our people have no chill. TL;DR: You never really see the “Future” of things at these events but you do get a sense of what your collogues are thinking/worrying about and what will likely dominate our industry’s… Continue reading SXSW 2019 :: The Robots Are Coming
This is not an indictment of Buzzwords, Jargon or neologisms. Even when this type of language is used with malice (to seem smarter and artificially elevate an argument), it has its place. It serves as a verbal “handle” that aids in the uptake of ideas. Please read on. In week 2 we focused on Social Media Marketing terms:… Continue reading BuzzWord Series :: Week 3
I’ve always been a bit of a fanboy of the Ideation and Design Thinking firm IDEO – and I’m finally taking some courses at their school here in San Francisco. My second class, “Storytelling for Influence” is packed with creative thinkers from all over the world and already proving to be a great experience. This week saw us creating a brief… Continue reading My Experience at IDEO U
At first glance, diversity and equality dominated the narrative at Cannes this year but the other story was around the growing contempt for the “Technology Hype Cycle”. AR, VR, AI, IGTV, Twitch IRL, and what the fuck is The Alexa Marketing Stack!? This is just one man on the street’s observation but after talking to… Continue reading Cannes 2018 :: Hype Cycle
Day 1: Friday March 9th Today’s Lesson: If it has “Blockchain”, “Bitcoin” or “Ethereum” in the name, get there early. 9:30am: I’ve Got No Screens: Internet’s Screenless Future While most of us might still resent the idea of transitioning to a screenless future, dominated by Google Homes and Amazon Alexas, statistics show that we… Continue reading SXSW 2018 :: Highlights and Surprises
Last Tuesday, I was lucky enough to present at the latest AIGA Buzz gathering. My good friend Diana Merkel hosts the event and got me involved late last year. We brainstormed on a topic and landed on “How to establish and build your personal brand”. I’m by no means an expert on this subject but… Continue reading I talked to some millennials today, and it was awesome.