Storytelling

Be a Sam, don’t be a Lara :: The importance of stellar Account Management in the age of Advertising 2.0

((This article, originally commissioned by the Deloitte CMO program, duplicated here with permission)) I’m a maker at heart; I love to build and create. I love to tinker and experiment, and I love to stand back to take pride in the results. While I consider Account Management a creative endeavor, relationships, as a result, are… Continue reading Be a Sam, don’t be a Lara :: The importance of stellar Account Management in the age of Advertising 2.0

Storytelling · Uncategorized

SXSW 2019 :: The Robots Are Coming

Last week I spent a long weekend attending the interactive portion of SXSW and I’m here to you, our people have no chill. TL;DR: You never really see the “Future” of things at these events but you do get a sense of what your collogues are thinking/worrying about and what will likely dominate our industry’s… Continue reading SXSW 2019 :: The Robots Are Coming

Storytelling

My Experience at IDEO U

I’ve always been a bit of a fanboy of the Ideation and Design Thinking firm IDEO – and I’m finally taking some courses at their school here in San Francisco. My second class, “Storytelling for Influence” is packed with creative thinkers from all over the world and already proving to be a great experience. This week saw us creating a brief… Continue reading My Experience at IDEO U

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SXSW 2018 :: Highlights and Surprises

  Day 1: Friday March 9th Today’s Lesson: If it has “Blockchain”, “Bitcoin” or “Ethereum” in the name, get there early. 9:30am: I’ve Got No Screens: Internet’s Screenless Future While most of us might still resent the idea of transitioning to a screenless future, dominated by Google Homes and Amazon Alexas, statistics show that we… Continue reading SXSW 2018 :: Highlights and Surprises